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Pricing

📋 See also: Price Ladder for tier strategy | Business Model Canvas for revenue model

1. Public Trial Period (until May 1, 2026)

  • Goal: Gather qualitative feedback, refine onboarding, and build a cohort of early advocates.
  • Duration: 3 months (Feb 1, 2026 – May 1, 2026).
  • Features: Full feature set (same as 30-day trial).
  • Limitations: No time limit during this period, but clear sunset date.

2. How to Announce It

  • Landing page banner: "🎉 Join our public trial – free invoicing until May 1, 2026!"
  • Social media posts: "🚀 Join our public trial – unlimited invoicing until May 1, 2026. Sign up now!"
  • Newsletter: "🎉 We're live! Join our public trial – free invoicing until May 1, 2026. Your feedback helps shape the future."

3. Feedback Loop

  • In-app feedback widget: "What do you think of Meister Bill so far?" (1-click rating + optional comment).
  • Monthly survey: Sent to all trial users – "Help us improve! Take our 2-minute survey."
  • Support tickets: Track common issues; use them to refine onboarding.

4. What You Get from Public Trial

  • Quantitative data: User count, feature usage, conversion rate (to paid after May 1).
  • Qualitative insights: User pain points, feature requests, onboarding friction.
  • Advocates: Early users who love the product → social proof for the next phase.

5. Switch to 30-Day Trial (after May 1, 2026)

  • Goal: Maximize conversions with a time-limited trial that creates urgency.
  • Duration: 30 days (standard trial length).
  • Features: Full feature set (same as before).
  • Limitations: 30-day time limit; clear countdown timer in-app.

6. How to Transition

  • In-app announcement: "🎉 Our public trial ends May 1, 2026. After that, new sign-ups get a 30-day trial."
  • Email blast: "🚀 Our public trial ends soon. Join now for unlimited invoicing until May 1, 2026!"
  • Social media countdown: "⏰ Last chance to join our public trial – free invoicing until May 1, 2026!"

7. Why It Works

  • Public trial: Low barrier to entry → high sign-up volume → rich feedback.
  • 30-day trial: Time limit creates urgency → higher conversion rate.
  • Switching phases: Builds buzz, gathers insights, sets up strong launch.

8. Bottom Line

  • Public trial until May 1, 2026: Gather feedback, build cohort, refine onboarding.
  • Switch to 30-day trial after May 1: Maximize conversions, create urgency.
  • Result: Strong launch, high conversion rate, happy early users.